PWPL hours for

Google Analytics for beginners

Presented by web analyst Inna Bosikova, Ph.D.

Monday, September 22, 2014 at 7:00pm

This workshop is free of charge but registration is required, in person or by calling 516-883-4400 x136

Google Analytics is a free service that generates detailed statistics about a website’s traffic and traffic sources, and measures conversions and sales.  Participants will learn the basics of this service.

 Getting Started with Google Analytics:

  •  Sign up for a Google Analytics account
  • Analytics account structure
  • Interface Map
  • Google Analytics reports

 Google Analytics How To:

  • How many users visit your website or mobile application
  • Where your audience comes from
  • How many pages your visitors view per visit and how long they stay on the page
  • Which of your pages are the most popular
  • How many of your visitors are converting to your goals
  • What operating system/device is used by visitors and what is their ISP